Sponsoring Change: A Guide to the Governance Aspects of Project Sponsorship

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Description
This eagerly awaited publication aims to improve sponsorship performance with the role of project or programme sponsor being still widely misunderstood and poorly practiced.

Sponsoring Change applies to all types of organisations and sectors. Its use will improve governance, bringing greater rewards to organisations undertaking significant projects as well as to their owners and to wider stakeholders.

It explains:

  • why sponsorship is needed,
  • the critical attributes of sponsorship,
  • what a sponsor does.

The implementation of a thorough peer review process prior to publication ensured that the guide provides a widely valued contribution to good governance and sponsorship.

Details
Paperback: 246x189mm, 24pp, 2009
Publisher: APM
Price: £7.50 (APM members £6.75)
ISBN: 978-1-903494-30-1

To order
This publication can be purchased via Amazon or:

Turpin Distribution
Customer service telephone: 01767 604951
Monday – Friday, 8.30am to 5.30pm

Members can download the guide for free

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