Sponsoring Change
Sponsoring Change: A Guide to the Governance Aspects of Project Sponsorship
Paperback: 246x189pp, 24pp, 2009
Publisher: APM
Price: £7.50 (APM members £6.75)
ISBN: 978-1-903494-30-1
To Order: Turpin Distribution Limited Monday – Friday, 8.30am to 5.30pm Customer service telephone: 01767 604951 Customer service fax: 01767 601640 E-mail (queries): custserv@turpin-distribution.com
Description:
This eagerly awaited publication aims to improve sponsorship performance with the role of project or programme sponsor being still widely misunderstood and poorly practiced.
Sponsoring Change applies to all types of organisations and sectors. Its use will improve governance, bringing greater rewards to organisations undertaking significant projects as well as to their owners and to wider stakeholders.
It explains:
- why sponsorship is needed,
- the critical attributes of sponsorship,
- what a sponsor does.
The implementation of a thorough peer review process prior to publication ensured that the guide provides a widely valued contribution to good governance and sponsorship.
This guide was written by members of the Association for Project Management’s Governance of Project Management SIG (Specific Interest Group). To find out more, please contact the SIG at http://www.apm.org.uk/sigcontacts.asp. The Association for Project Management is a charitable organisation and is Europe’s largest single national professional body dedicated to project management. Printer Friendly Page
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