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21 March 2017
12:30 - 13:30
Non member ticket: FREE
Member ticket: FREE
Corporate employer ticket: FREE
Corporate member ticket: FREE
People (SIG)

Stakeholder engagement resources for project managers webinar

Stakeholder Engagement helps us understand what people involved with a project want, and how to engage them to help achieve project success. For both new and experienced project managers, a big challenge is where to go for guidance on the topic. The Stakeholder Engagement Focus Group, part of the APM People SIG, has started to collate stakeholder engagement resources on the APM website. This webinar provides an overview of the information and tools currently available and how you can help add to and improve this facility.

There are many reasons why projects may struggle to meet their goals but a lack of effective stakeholder engagement is widely acknowledged to be one of the main issues. The Stakeholder Engagement Focus Group (SEFG), now part of the APM People SIG, was established to encourage practitioners to make stakeholder engagement a higher priority.

The first project for the SEFG was to start collating stakeholder engagement resources. The aim is to support project professionals by sharing case studies, creating an introduction to the key principles of stakeholder engagement, and pointing to relevant and useful reference materials.  These resources are now available on the APM website and accessible to anyone.

In this webinar Ian and Fran will introduce the Stakeholder Engagement Focus Group, provide an update on the SEFG’s progress to date and the materials available on the APM site, and plans for improving and building on these resources.

The event will be in the form of a webinar with a presentation lasting approximately 30 – 40 minutes followed by a short time for questions and answers.

Ian Cribbes: Ian has worked with a wide variety of organisations both within the UK and internationally, leading projects with values in excess of £35 million pounds.  Ian is a co-opted member of the People SIG committee and an active member of the Stakeholder Engagement Focus Group.  Ian now runs his own company assisting organisations with programme and project management issues and advising on stakeholder engagement processes.

Fran Bodley-Scott: Fran is a marketing & communication consultant with many years experience in internal and external communications. She’s been involved with projects throughout her career, ranging from product development to organisation change and business strategy implementation. Her company, Marketing In Control, now specialises in customer retention and stakeholder engagement solutions. Fran is an active member of the Stakeholder Engagement Focus Group.

This event is suitable for professionals with any level of experience.

Previous presentations and webinars can be viewed on the APM Slideshare and YouTube channels.


APM Body of Knowledge reference

Section Description


Stakeholder management

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