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| Stand out in a crowded market with APM Endorsed
We help you differentiate your courses with a trusted quality mark, giving learners and clients confidence in your content.
Why training organisations choose APM Endorsed
Training providers operate in a competitive market where differentiation is key. Buyers want assurance that learning is high quality and aligned with professional standards. While full accreditation remains the gold standard for delivering APM qualifications, we know not every course fits that route. That’s why we created a flexible way to gain recognition for learning that doesn’t lead to a formal qualification.
APM Endorsed complements our accreditation offering by focusing on your learning content and its alignment to the APM Competence Framework. This means you can gain endorsement for individual courses, modules, or micro credentials – even if you’re not an APM Accredited Training Provider. Your learning only needs to align to a minimum of one competence from the APM Competence Framework, making endorsement accessible and achievable for a wide range of learning provisions.
What you gain
✅ Build credibility with learners and corporate buyers.
✅ Offer recognised training without needing full accreditation.
✅ Demonstrate alignment to a professional framework.
✅ Use the APM Endorsed badge and branding to strengthen your marketing.
Ready to differentiate your courses?
Show your clients and learners that your programmes meet the highest professional standards.
Start your endorsement journey today
Step ❶ Complete your application
Download and fill in your application form, providing all requested supporting documentation.
Completed forms should be submitted to accreditation@apm.org.uk.
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Step ❷ Assessment
Your application and evidence will be reviewed by one of our approved assessors to check alignment with the APM Competence Framework.
Step ❸ Decision and feedback
We’ll let you know if your application is accepted for endorsement or needs further development.
If changes are required, we’ll give you clear guidance and a two-week window to respond.
If unsuccessful, you can resubmit as a new application.
Step ❹ Receive your endorsed branding
Once approved, you’ll receive:
- Your APM Endorsed signifier and digital assets.
- Guidance on how to use the branding across your marketing and learning materials.
Step ❺ Annual renewal
Keep your endorsement up to date with a yearly renewal. If nothing has changed, you can submit a simple declaration of no change (available once consecutively).
After that, a full review ensures your provision stays current.
Pricing
APM Endorsed is a smart, cost-effective way to showcase the quality of your learning provisions. With our tiered pricing, you can purchase a bundle and submit courses for endorsement at any time over a 12-month period, giving you the flexibility to plan ahead and maximise value. The more provisions you include, the greater the savings – making this an affordable solution for organisations that want recognised, industry-aligned learning.
| Number of provisions | Price (excl. VAT) |
| 1 | £1,495 |
| Up to 5 | £2,415 |
| Up to 10 | £3,565 |
| Up to 20 | £5,865 |
Frequently asked questions
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