Mark Vincent

Director, Applied Change Ltd

Mark is a business transformation consultant and executive coach with over 25 years’ experience leading complex change across organisations including JP Morgan, Vodafone, Accenture, PlayStation, EMI, Warner Music, and Virgin Music.

He specialises in the people side of change, helping leaders overcome resistance, increase adoption, and turn strategic ambition into real-world results. His work spans digital transformation, operating model change, and programme recovery, where success depends as much on behaviour, mindset, and trust as it does on technology.

Mark works closely with leadership teams navigating rapidly changing, high-pressure environments — where uncertainty, new technologies, and shifting expectations place increased demands on both leaders and teams. He helps organisations adapt at pace while maintaining engagement, psychological safety, and accountability.

Mark is the founder of Applied Change, creator of the High Impact Changemaker framework, and a regular speaker on why people often know what to do — but don’t do it — and how leaders can close that gap when the pace of change accelerates.